Pu'er tea packaging

Years have changed, and the teas that are worn by each other have been dressed in their coats, either simple or colorful, and they have been dressed in cultural symbols to show us the history of the development of Pu'er tea. The ancient packaging became one of the important basis for people to identify an old tea.

With the development of the Pu-erh tea industry, the packaging design of Pu'er tea has become a new hot spot. Take a walk around Yunnan's tea market and you will see a variety of packaging. The manufacturing materials of various tea pot tea boxes are no longer a single cotton paper bamboo shell; there are rare metal materials, mahogany carved, useful bamboo bamboo weaving, and the use of handmade paper to create At the same time, the proportion of small packages has also rapidly expanded, especially teabags and various convenience-packed teas. Sales of domestic small-packaged teas in the 1990s accounted for about one-third of tea tea sales nationwide. On the other hand, packaging materials are changing with each passing day, and replacements are extremely fast. The development of the packaging material industry not only provided excellent materials for tea packaging, but also promoted the development of new packaging methods. The total packaging we see is dazzling. In general, the packaging is leather. Tea is the inner core. It is not the ultimate goal to be more expensive than luxury. Compared with culture, it is the finishing touch to this coat!

Lens 1: Let us go back to the ancient teahouse before 1938 with the lens, the light is a little dark, 7 Pu-erh tea cakes just hanging out, is under pre-sale package, its coat is just a layer of bamboo shoots, tea There was a hand-printed woodcut printed on the cake. Tea cakes were quickly wrapped and packed into prolate bamboo strips along with other 7-pawcakes.

Lens II: In this eager glance, the seven-sweet cake tea that this barrel survived was carefully opened to the shell of the bamboo shoots and carefully cauldroned to open the soup. Some people said “rarely antique tea”.

Lens 3: "Antique Tea" as a rare treasure lies quietly in an exquisite wooden box. The simple "inner flight" has become a collection of people's treasures as a witness in the history of Pu'er tea. It is displayed in a transparent box.

Lens 4: In a bright and spacious modern tea factory, various Pu-erh teas are being packaged. Outside the tissue paper is a thick paper box and then a tote bag with an ancient tea-horse map.

Connoisseur theory: tea packaging examination skill

Cooperative Packaging

Dong Peiyi has been in the packaging and printing industry for many years and talked about packaging. She said: The tea consumption market is expanding, and diversified packaging has emerged. Tea has a long history in Chinese history. Due to this long history, tea has increased its sense of history compared to other beverages. The design of tea packaging is also more pleasing than other products. At the same time, tea packaging design has several aspects to pay attention to.

Fresh-keeping technology is the key Although tea is a dry food, its storage performance is much better than that of fresh food, but it is also a volatile food. If it is stored improperly, it will lose its flavor within a short period of time. No matter what type of packaging material is used, it must be protected against moisture, gas, and shading.

The moisture content of moisture-proof tea leaves should not exceed 5%, and 3% is the best for long-term storage. Otherwise, the ascorbic acid in the tea is easily decomposed, and the color, fragrance and taste of the tea will change. Especially at higher temperatures, the deterioration will be accelerated. Therefore, special attention should be paid to moisture-proof packaging.

The oxygen content in oxidation-proof tea packaging must be controlled below 1%, and too much oxygen will cause oxidation and deterioration of certain components in the tea. For example, ascorbic acid is easily oxidized into deoxy ascorbic acid, and further reacts with amino acids to cause a pigment reaction, which changes the taste of tea leaves. $Page break $

Appreciation articles

"Packing tea time" packaging design art

During the “printing tea” period, Pu-Erh tea's design, printing, and packaging papers began to use some mechanical papermaking, namely machine paper, in addition to the traditional handmade earthen-made cotton paper. Mechanical papermaking is the symmetry of hand-made papermaking. Suitable for mass production, low cost. Compared with hand-made papermaking, the weight and thickness are more consistent.

"Inscription tea" tea packaging paper, in addition to the traditional traditional local cotton paper, hand-stripe paper for tea packaging, the fly of tea, tickets, fly, and packaging paper, has begun Modern paper such as foreign paper (imported paper) and chicken skin paper is used. There are two kinds of thick and thin paper. “Kushen Paper” is also called horizontal stripe paper with yellow and white color. It is a type of brick tea and tea outsourcing paper. For example, the original “7581 Kunming brick tea” wrapping paper uses yellow and white chicken skin paper. During the period of “printing tea”, most of Pulp's pulp materials were imported from Italy and paper was made in Tianjin.

The packaging design elements of "printed tea" Pu'er tea are mainly with the "eight Chinese tea characters" as the core, radiating out the names of manufacturers of tea, thus constituting the design concept of "print tea" tea products, as well as concise and generous Design aesthetics. The graphic design of "Yinchachao" tea is very simple. The design elements are mainly embodied in a 30mm figure "tea" in the center of the tea-covered tissue paper, reflecting the symbol of the Republic. The word "tea" is surrounded by eight 20-mm letters of the Chinese character "Chinese", and the design concept is commonly called "eight teas." The outsourcing of the cotton-leaf paper "Eight Chinese Tea" is composed of a large half circle, and from top to bottom on the top, it is composed of "Traditional Chinese tea industry company, Yunnan Province Company," the traditional Chinese character, and the lower part is written from right to left. "Chinese Tea Brand Tea" Traditional Art characters, the design is divided into traditional and simplified Chinese version of the two.

Yang Kunning/Wen

Combat articles: good horses with good saddle

"personal color clothing"

Ji Xiaohua and Zhu Rong, who are good at graphic design, have their own unique business vision after turning to the tea industry.

For traditional Pu'er tea, the simple packaging style of cotton paper is simple, and the inconvenience of large-volume printing is required at one time. After repeated trial and error, they introduced digitally printed colorful tissue paper. Using computer design and typesetting, China's traditional culture was introduced into the packaging of Pu'er tea, and the ancient poetry and paintings were vividly reproduced on cotton paper, making Puer tea packaging more intriguing cultural details. The more convenient aspect of digital printing is that it allows customers to accurately determine the number of prints based on the number of products. Customers who print in small batches can do 10 jobs at a time, avoiding the backlog and waste caused by excessive printing. Many people fancy this highly personalized digital color cotton paper, to customize their own cotton paper on weddings, birthdays, and other special occasions, and pack them with hand- pressed tea cakes.

"Bamboo Bamboo"

What is the most environmentally friendly green tea packaging? Xiao Fenglian, who fluctuates every tea collection season in Chashan, prefers boxes made of natural bamboo. From customizing bamboo boxes for others to investing in making bamboo tea boxes, Xiao Fenglian thinks this is just as natural as tea.

The color of a single bamboo is a bit monotonous, and Xiao Fenglian and the bamboo master in the factory came up with a solution, “bamboo bamboo”. Different parts of bamboo are of different colors. The color of bamboo skin is deep, and the color of bamboo is light. The patterns weave together with different weaving techniques are beautiful and environmentally friendly. It has been welcomed in the tea market and has become the preferred packaging for Pu'er tea exports.

This is not a bamboo tea box with any viscose and printing pigments. It really is green and green. It reminds people of the oldest Pu'er tea packaging. Isn't that a bamboo shoot shell? Once again, we are approaching the original meaning of tea in the sense of returning to reality.

Not as strong as tin

The old tin spot arts and crafts factory had mentioned in the book “Mustard Tea” in the ancient Feng Kebin. “The teapots are more dry and dense, and the cover of the magnetic altar is still slightly more permeable than the tin.” "Now, the storage of tea tin has been further refined. The old tin spot arts and crafts factory is the only professional company in the world that uses tin tin patented technology and has been granted exclusive national tin metal processing products. Lai Qingguo, general manager of the company, said that spot tin is a tin-storage device that contains a variety of products and is particularly rich in tea storage and wine filling: “The national tin spot has its own black, white, gray, different lightness, and multiple levels of texture, and will fade over time. The appearance of metallic materials is precious and worthy of permanent collection."

Rosewood hides good tea

Yunnan Maguotou tea stack is in the Yunnan Maguotou Tea Stack. We were pleasantly surprised to see the use of red sandalwood culture in the packaging of Pu'er tea.

Wang Huilin, who was influenced by traditional culture since childhood, was very fond of tea. In her shop, there are teapots of rosewood-inlaid bone-ceramic preservation tea cans, rosewood-inlaid boxwood tea cans, Jingdezhen ceramics and Yunnan batik-combined tea cans. The items in the shop are so exquisite that even small bamboo tea spoons are carved with exquisite patterns. In September of this year, the gift of Puxi Tea presented by the Yunnan Provincial Government to Hong Kong industrialist Sir Run Run Shaw was 100 years old. Ms. Wang personally took part in the design. The tea box is made of fine rosewood and is hexagonal in shape. It has built-in Yunnan, Yunnan, Pu'erh tea with six or six and 36 pancakes. The tea box is dark and lacquer, gorgeous and restrained. The tea box cover and the bottom are all carved with a figure of a figure carved in the sun.

Cotton four-color printing

Jiayu Printing Luozhong has been engaged in printing for 10 years and has been printing cotton packaging paper for nearly 5 years. He showed us the latest technology: "Four-color cotton paper printing", he said that this is a historic breakthrough in printing. This has always been his wish and he has finally overcome this technical difficulty. He is very happy.

He believes that in the past two years, the design and technology of tea packaging (such as high-density box and wooden box) have been continuously improved and developed, as well as the value of tea. However, as the most directly preserved cotton paper for tea, it is due to printing. Technical problems have always been more monochromatic. The packaging and boxing of cotton tissue are somewhat inconsistent. Now such four-color printing can show the contents of ancient tea paintings and other art collections in front of all love tea people.

Forever Dongba Paper

Wu Guokun, who is engaged in the design and production of wooden boxes in Wu Muye, will bring Dongba Paper to Kunming and bring them to friends who love ethnic culture because of his love for Naxi ethnic culture. His shop name is "My Wood", a very simple name, just like their business philosophy "My authentic wooden live, your good tea packaging."

The most unique thing in "Iwaki" is the tea box made by Dongba Paper. Dongba Paper uses plants unique to the Naxi region at an altitude of 2,600-3,500 meters: the Lijiang Janghua, known by the Naxi people as the "Guanzuodu".