2015 Malaysia MIFF Furniture Fair is favored again, and Chinese companies are enthusiastic about participating in the exhibition.

Known for its excellent business environment and comprehensive service, MIFF is committed to providing great business value and a range of high quality furniture, including: restaurant furniture, bedroom furniture, office furniture, children's furniture, outdoor furniture, living rooms. Furniture and accessories hardware.

In addition to Malaysia's two-thirds of exhibitors, the largest international pavilions are exhibitors from mainland China and Taiwan. Resol Group, a hotel and home furniture manufacturer from Spain, will once again make a comeback. The company has won the "MIFF Excellence Furniture Award" Platinum Award for two consecutive years with outstanding furniture design. Local exhibitors include well-known civil furniture manufacturers Green River Wood & Lumber (Hongsen), Poh Huat Furniture (Fort), Hin Lim Furniture, Favourite Design and SJY Furniture; office furniture manufacturers Euro Chairs, Merryfair Chair System, Benithem, Oasis Furniture, etc.

MIFF2015 is ready, and the booth sales have achieved even better results. In August this year, more than 80% of the booths were sold. In China, despite the double downturn in the domestic and international markets, MIFF is still the first choice for many companies to participate in the exhibition. As of the beginning of October 2014, there are more than 100 Chinese companies mainly from Guangdong, Zhejiang, Henan, Fujian and other places. Determined to participate in MIFF2015, nearly 70% of which are MIFF's perennial exhibitors.

Due to cultural and geographical relationships, MIFF Furniture Fair has always been favored by Chinese companies. MIFF2014 has a total of 110 Chinese companies from Guangdong, Zhejiang, Henan and Fujian, with a total exhibition area of ​​nearly 4,000 square meters. The scale is the previous Chinese company MIFF. The most exhibiting.

Du Yanbing, director of MIFF China's general agent Gaode Exhibition Market, said that the low participation costs, high government subsidies and good exhibition results are the main reasons for attracting Chinese furniture companies to participate in the exhibition for many years. Most exhibitors admit that at the MIFF Furniture Fair, although there are no domestic exhibitions, there are more high-quality professional buyers in the wider region than domestic exhibitions. It is also important to note that in MIFF, the probability of placing orders on site is much higher than that of domestic exhibitions.

Du Yanbing also said: "In recent years, every March, the Malaysian Furniture Fair (MIFF) and the Guangzhou Furniture Fair (CIFF) two exhibitions have been linked, and many Chinese and Malaysian countries have new marketing strategies because of the Guangzhou Furniture Fair. With a booth area of ​​several hundred thousand square meters, it is difficult for buyers to finish all the exhibition halls during the exhibition, and the buyers stay in the booth for a short time. It is impossible to meet in the first meeting and not to talk about the signing, so at the beginning of the month at the Malaysian Furniture Fair. Cognition and communication are especially important. As many buyers in MIFF Furniture Fair will not go to Guangzhou Furniture Fair, the advantage of participating in MIFF is even more unquestionable."

The International Furniture Fair Malaysia (MIFF), which began in 1995, is held in the Malaysian Prince Edward World Trade Center (PWTC, also known as the Prince's Hall) and the Malaysian Trade Promotion Council Convention and Exhibition Center (MECC). It is the largest and most in the ASEAN region. The internationally influential furniture exhibition is among the top ten furniture exhibitions in the world. The organizer UBM Asia is the largest trade show organizer in China and India. It hosts more than 100 trade shows in Asia each year, including the prestigious China International Furniture Fair (Shanghai Furniture Fair).

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